HODINKEE Went Global For The Omega x Swatch MoonSwatch Launch

By now you’ve heard that the MoonSwatch is fetching pretty insane prices on the secondary market, like eBay (the highest I saw was $ 187,000) – but what if told you that was not the only commodity? In the Times Square lines, enthusiasts were being offered cash for their stickers – for their spots in line. “People are just walking around proposing random amounts,” said a fan who told me his name was Michael, and who had been in line since midnight the night before. “I heard someone say $ 1,000… that’s the market price,” said another named John Smith, who also insisted that was his real name.

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